Brochure

Brochure

A brochure is a type of advertising publication that contains and includes general information about a particular product, events, or famous tourist destinations, along with images, that the brochure designers want to introduce to customers.

So how can a brand deeply penetrate the hearts of customers and always be remembered, Kiến Vua Branding will help you achieve that!

How is a brochure different from other printed materials?

“How is a brochure different from other advertising materials used by businesses such as catalogues, flyers, leaflets, etc.? There are some distinct differences between brochures and other printed materials:

IN TERMS OF FORMAT:

Brochures are often designed as tri-fold brochures, where the content is laid out on 6 panels and printed on both sides of a folded paper to create three sections. They can also be designed as bi-fold brochures with the content laid out on 4 panels and printed on both sides of a folded paper to create two sections. On the other hand, catalogues and profiles are typically in booklet form, although some brochures may also be in booklet form but thinner and lighter to make it easy for customers to carry and quickly reference or browse product information. Leaflets, on the other hand, are usually single-folded flyers with 2 pages and are not folded like brochures.

IN TERMS OF CONTENT:

Brochure designs typically focus on information about the current products/services offered by the business, especially current promotional programs. Profiles, on the other hand, aim to provide information about the business, its achievements, and instill trust in customers when using the products/services. Catalogues introduce almost all products and services of the business.

IN TERMS OF USAGE PURPOSE:

While all are advertising materials, company profiles are usually used for important purposes such as serving contract signing activities with partners or major customers. Catalogues are used to regularly and comprehensively introduce information to customers at dealerships and sales points. Brochures, on the other hand, are different as they are used for various marketing campaigns with specific promotional programs for each phase.”

Professional Brochure Design Company

With a team of artists who have many years of deep experience in brand design, Kiến Vua Branding will accompany businesses to build a professional, impressive, and deeply engraved brand identity in the minds of customers. Kiến Vua Branding: “Powerful as an Ant – Exclusive as a King.”

Phase 1:

• Researching information about the business and competitors in the industry.
• Drafting the direction for an effective brand identity implementation.

Phase 2:

• Developing design concepts that fit the requirements of the business.
• Designing and finalizing according to the business’s needs.

Phase 3:

• Choosing suitable styles and printing materials for the business.
• Exporting all files and delivering the product to the customer.
• Supporting customers in registering for exclusive branding.